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how to use search intent

What is Search Intent? How to Use Search Intent in Marketing

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Search engines process billions of search queries every day. Every second, internet users around the world are searching for information. Often, this information revolves around purchases they might or will make. Knowing how users are searching and why can help marketers position their content and campaigns correctly. With this in mind, let’s take a closer look at what search intent…

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Google march 2024 update purges content

Google Update Purges Content: What You Need to Know

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Throughout 2024, many users have noticed a decline in the quality of search results when they enter a Google search. This is likely due to a surge of low-quality content produced by artificial intelligence programs and content farms. Google has reacted to this content with a recent update. The update has considerably reorganized search results, reducing the appearance of unoriginal…

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does digital marketing work for manufacturers?

Digital Marketing in Manufacturing: Answering Your Top 3 Questions

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Those unfamiliar with digital marketing, content marketing, and similar strategies understandably have some questions. In this blog post, we’re focusing on questions manufacturing businesses have about digital marketing. We’ve pulled questions from across the internet and from our own experience to answer the top questions about digital marketing in manufacturing. Answering Your Top 3 Questions About Digital Marketing in Manufacturing…

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8 Ways to Get More Google Reviews

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When looking for a store, restaurant, service or product, most customers turn to Google at some point in their search. Google reviews are a compass for many customers, showing them which businesses have provided positive experiences, and which haven’t. If your business doesn’t have many Google reviews, or your overall rating isn’t where you’d like it to be, customers might…

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