The content is written, the platform is selected, and the wireframes are approved. All that’s left is to sit down and hammer out a beautiful design both you and the client will be happy with. It’s times like these when inspiration can escape us and we’re left in a creativity block. When I’m struggling to design a visually engaging website,…
Your brand shows customers and potential customers what your business is about. The colors, fonts, voice, logo, and other aspects of your brand make your business memorable, and help to show customers what they can expect from you. When all of your brand elements work together cohesively, you can create a powerful brand image. In this blog post, we’ll walk…
When it comes to the content on your website, what you say can be just as influential as how you say it. Your text is written and the message is ready to be published, but what fonts will best compliment your brand? Just like graphics, photos, and color palettes, the typography on your site can be used to convey tone…
The vast number of plugins available for WordPress is just one of many reasons the content management system has become our go-to platform for building websites. No matter what functionality needs to implemented, we can usually find a plugin that delivers exactly what we’re looking for. While there are thousands of WordPress plugins available, we have a few favorites we…
Page building WordPress plugins, like Visual Composer, make it easy to add and style content on a site. Coders and non-coders alike can go to any page and drag and drop rows, add columns, and change the page layout using these tools. The ability to create a unique layout for every page might work for some sites, but what if you…
Using images with your web content can increase engagement, boost page views, and create an emotional connection with users. With so many resources for photos and icons, there’s no reason not to include them on your site. Whether you use your own or grab them from a stock, make sure images are adding the most value to your site by…
Whether you’re a new company designing your first logo or you’re an established brand looking to create a logo to help you re-brand, you need to keep in mind that not all logos that look good on paper are suited for web. As your web presence becomes increasingly important, having a strong logo to tie your branding together is imperative…
The hardest part of creating a website can sometimes be coming up with a ‘look.’ You’ve done the research, have the content, created a solid wireframe and now it’s time to dress up the layouts with photos, colors, and type. Whether you’re working on a personal project or a project for a client with no brand standards in place, applying…
WooCommerce for WordPress makes it easy to set up your e-commerce site and start selling your products. Because it’s simple to implement, WooCommerce has become a favorite among developers. With so many installations, it’s no wonder WooCommerce has an abundance of add-ons that can help you customize your online store to match your exact needs. We’ve outlined a few our…
Using photos on a website is a great way to create credibility and connect users emotionally to your brand. You can now take it a step further and ensure the photos on your site have a similar look and feel without the need for Photoshop or Instagram filters. CSS image filters allow you to change the look and feel of…