Page building WordPress plugins, like Visual Composer, make it easy to add and style content on a site. Coders and non-coders alike can go to any page and drag and drop rows, add columns, and change the page layout using these tools. The ability to create a unique layout for every page might work for some sites, but what if you…
Incorporating icons into your website design is a great way to add some personality and enhance understanding for your users. However, unless you are an artist or graphic designer, creating your own website icons probably isn’t an option. Luckily, there are tons of free website icon resources available online. Before we share some of our favorites with you, let’s first…
Using images with your web content can increase engagement, boost page views, and create an emotional connection with users. With so many resources for photos and icons, there’s no reason not to include them on your site. Whether you use your own or grab them from a stock, make sure images are adding the most value to your site by…
Just starting to learn about graphic design or typography? Working with a designer and want to sound really smart? Trying to polish your website design? Then this blog post is for you! I’ll outline the basics of typography for web designers that you can use to build a cohesive brand identity in web. Serif and Sans-serif Fonts Let’s start off…
According to Mobile Business Insights, more than 3 billion people worldwide now use the internet (Time), and 80 percent of them access it from smartphones (Smart Insights). So if you’re not trying to reach your audience through mobile search or you’re not providing your visitors with a good mobile experience then you’re missing out on a huge part of your…
Whether you’re a new company designing your first logo or you’re an established brand looking to create a logo to help you re-brand, you need to keep in mind that not all logos that look good on paper are suited for web. As your web presence becomes increasingly important, having a strong logo to tie your branding together is imperative…
Designing banner ads isn’t easy. You have a limited amount of space, and people are likely to only glance at the ad for a few seconds at most. There are even some misconceptions whether they are even effective for modern marketing. With these constraints in mind, you need to grab their attention and compel them to take action. In this post, we’ll be giving you tips to get you started with designing banner ads and show some examples to illustrate our points.
Website conventions you say? But I want my website to look different! Designing with website standards and conventions is crucial for ensuring everyone including nonhuman web crawlers can easily access every page of a website across the Internet. These standards also help make websites feel familiar from site to site, making it easier for the everyday user to navigate from one…
What do the terms ‘Web Designer’ and ‘Web Developer’ really mean? Can someone be both? Who should I hire when I’m looking for someone to build my website or custom application? When comparing a web designer and a web developer, it can be confusing to know which is the best fit for your project. Each have a unique set of skills…
Online presence is a big component of your company’s brand identity. Visual elements on a site, like colors and fonts, convey a tone that helps users understand your business. When your company’s website is consistent with its brand identity, it creates continuity. Continuity is important for building trust. Being harmonious with brand identity across all platforms will instill confidence in…