10 Beautiful Examples of Websites Using Pantone’s Color of the Year

By February 4, 2016 No Comments

For the first time in it’s 16-year history, the 2016 Pantone Color of the Year is actually two colors – Rose Quarts and Serenity. The soft, pastel hues are a soothing compliment of each other and according to the color authority, “Rose Quartz and Serenity demonstrate an inherent balance between a warmer embracing rose tone and the cooler tranquil blue, reflecting connection and wellness as well as a soothing sense of order and peace.”

Pantone bases it’s decision for it’s Color of the Year on ascending color trends that reflect the current mood of culture and society. That being said, many companies use Pantone’s Color of the Year as a guide for marketing and collateral designs.

We’ve collected a list of websites using one or both of Pantone’s 2016 Colors of the Year.

A Splash of Color

A simple, beautiful website that lets you shop for interior decorations by color.

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Rolling waves with a light blue sky and soft pink ‘play’ button makes the WDPX website embody the spirit of Pantone’s Color of the Year pallet.

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A marketing and brand development company closely associated with the fashion industry is a perfect candidate to showcase the Color of the Year in their work.

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Denys Nevozhai

A beautiful example of Pantone’s colors of the year blending in a perfectly balanced gradient.

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Gabriela Iglesias Dardon

Pantone’s colors of the year work perfectly for this digital art director’s website.

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Candy Kittens

The trendy Pantone color duo is a perfect fit for a candy company that calls themselves, ‘A Fashionable Brand that is truly young at heart.’

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We the People

We the People is an online fashion and lifestyle blog using Rose Quartz as a contrasting color.

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Arzt Millenium

Tranquil blue hues dominate this medical center practice website.

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Soft blues and pastels keep the site simple and clean.

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Lu Yu

Serene blues make a perfect backdrop to Lu Yu’s print and branding designs.

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If previous colors of the year have been any indication, it is highly likely we’ll be seeing many marketing efforts utilizing pinks and blues together. Are you a fan of the color combo or do you think Pantone should have stuck with one hue? Let us know in the comments below!

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