The Michigan Dental Association includes more than 5,500 members throughout the state. They pride themselves upon providing resources for both patients and dentists when it comes to finding the right dentist, improving oral health, getting dental insurance, and offering teaching materials for dentists to pass along to patients.

The Michigan Dental Association wanted an intranet site to share information within the company. Thus, The Buzz was created. The idea was to create a homepage that provides members with immediate access to the all of the content on the intranet server, with more visibility of most-frequently viewed content. The goal was to have The Buzz be easy to navigate, visually appealing, and fun.

The Buzz needed upbeat and fresh colors. It also had a lot of different information all needing to be displayed. Therefore, a blog feature was created, along with frequently used forms, a graphics and logo library, announcements section,  and a prominent image rotator. Other re-organized content on the site included a staff directory, event calendar and technology training materials. A unique feature of the design process was creating a staff directory built to look like profile pages. The profile pages include a staff photo, title, and biography. Different from the other sites made for the Michigan Dental Association, it was fun to be able to start from scratch and come up with a new concept using current web trends, plus a new logo for them.


Michigan Dental Association: The Buzz

Michigan Dental Association: The Buzz

Michigan Dental Association: The Buzz