www.bridalsbylori.com »

Bridals By Lori is the largest, full-service bridal salon in the country and the setting for the famous TLC show Say Yes to the Dress. This 30-year-old salon not only provides everything from bridal gowns and bridesmaid dresses to prom apparel and tuxedos but is a weekly source of entertainment for millions around the world.


Web Ascender worked with Bridals by Lori to help them redesign their website almost 4 years ago. And recently the salon was looking for a website redesign to capture the look of a site worthy of national exposure and transition them from a DNN website to a WordPress.


Our skilled WordPress and Web Design team went to work to come up with a design that would only further differentiate the salon from the rest. One of the biggest challenges was creating a site with deep social and ecommerce integration. Using plugins, APIs and custom code, we were able to deliver a product that was not only easy to use, but very easy to maintain. Now Bridals by Lori can easily manage their content, products and shop internally, while maintaining a modern, bold and mobile-friendly format and feel.

Bridals by Lori

Bridals by Lori

Bridals by Lori