Email Marketing Glossary of Terms You Should Know

It's always a painful experience when you have to interrupt a conversation or stop reading to just to figure out what a certain word means. Email marketing, like any practice, has specific language that might throw you off. Because of this, we've com...

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CSS Button Tutorial: Simple Steps to Create Click-Worthy Buttons
Many of the sites that you access today incorporate a variety of buttons within its page content. These buttons might be associated with a form, a link, or some other site interaction. Buttons are nothing new but they've come along way since the early days of the world wide web...

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Minimum Steps Required to Keep Your Web Application Running Smoothly

At Web Ascender, we create a slew of websites, mobile applications, design, and marketing initiatives to help promote our clients’ work. A portion of the web applications we create help our customers create solutions that satisfy the needs of t...

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Do Banner Ads Work? 6 Ways to Improve the Effectiveness of Banner Ads

Banner ads have been around since just about the dawn of the internet, and as new tactics like native advertising and inbound marketing have evolved, the question as to whether banner ads still have a place seems increasingly present. To help as you...

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The Future of Web Development 2016

In this post we will briefly examine some of the current and rising technologies, trends and practices in web development. We will attempt to get a sense of the future of web development in general and what problems, tools, technologies and languages...

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2016 Website Layout Trends

Web design trends are constantly in a state of flux as advancements in browser capabilities continue to evolve and grow. Forward thinking designers spend countless hours developing new ways to display content on the web through various types of grids...

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Brilliant Formatting Tips For Your Business Blog (With Examples)

The format and layout of your blog can mean the difference between repeat visitors begging to read more and crickets...just crickets chirping. There’s no specific, secret formula for creating the best blog layout, but there are a number of elem...

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Best Practices for Sharing Sensitive Online Account Information

If you're not careful, the communication tools you use every day might be exposing sensitive information about yourself, your business, or your customers, to some nefarious characters. Hackers and identity thieves are real, and many of them use some ...

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How to Setup Windows 10 Virtualization on Mac OS X

Developing and testing your website in every environment ensures a consistent experience across all devices. If you’re like me, my main machine is a Mac. But I know that Windows users are an extremely important demographic for most of my websit...

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Tutorial: Classes, Inheritance, Modules and Mixins in Ruby on Rails

In this post we will look at the patterns and tools available to us in Ruby on Rails for organizing our code. This is important for several reasons. Good organization helps make our code easier to read and easier to maintain. It also encourages separ...

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