CoffeeBot - Fun Coffee Brewing Notifications With RaspberryPi

We love coffee here at Web Ascender, and I mean we LOVE IT. We typically consume 3 - 4 pots in a morning, so the path into the break room is well-traveled! We all take turns making coffee when it runs dry, but for a few weeks straight I just couldn&...

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How to Advertise Your Business on YouTube (Tutorial)

YouTube advertising is an effective method to show your creativity in advertising. Another bonus: you are only charged when viewers view your video. Follow the below steps to quickly get your YouTube advertising campaign up and running.  AdWord...

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5 Online Marketing Trends That Will Generate Leads in 2016

Marketing is a dynamic practice, changing virtually every day as consumer's thoughts, needs and habits evolve. As we approach the new year, we will be seeing some online marketing practices make a comeback as well as new ones make a debut. For most m...

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8 Productivity & Organization Apps Essential for All Businesses

It can be tough to keep all your documents, images, meetings, notes and more organized on any given day. Trust me, we know! But it can be easier, especially with these 8 (mostly free!) apps. Find out which ones we're using...

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Tutorial: Using Materialize with Ruby on Rails & Simple Form

Materialize is a CSS framework built around Google’s Material Design principles. In general, I would describe material design as being very focused with a kind of minimalist aesthetic. Components feel sharp and generally stand out in a subtle y...

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8 Chrome Extensions for Better Online Marketing & SEO

Do you manage the online marketing efforts for your business? Here are some chrome extensions that will help you manage your presence, improve your SEO and just make your life easier.

Posted in: Marketing | Read More » Review: The Good, The Bad, The Ugly

About a week and a half ago, the Macbook I was using for development died. Apparently I had a faulty logic board that needed to be replaced, leaving me without a laptop for a week. The fear of being rendered completely useless was eradicated once I w...

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Easy Ways to Support a Healthier Lifestyle at the Office

Do you work long hours sitting at a desk during the week? Here are a couple of great ways our team has discovered to stay healthy and active even while you're in the office.

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Long Tail Keywords: Secret Formula to a Lucrative Inbound Marketing Strategy

Getting a website ranked at the top of a search engine results page is way easier said than done. Apart from paying for ads, having a sound inbound marketing strategy that focuses on optimizing your website content with long tail keywords is one of the easiest and more proactive ways to draw your most qualified website traffic (on a budget).  Discover how to put this in action for your business.

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Understanding Color Schemes & Choosing Colors for Your Website

Choosing an effective color scheme for your business website can be a difficult decision. However, by learning the basics of color theory and experimenting with color tools available on the web, you’ll be able to choose harmonious color schemes and palettes on your very own!

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