The popularity of established social networks such as Facebook and LinkedIn as well as the rapid growth of newer platforms such as Pinterest and Google+ makes it hard for businesses to find a reason not to get involved in the ever expanding social me...

The emotional impact that color can have is evident in everything from the clothes we wear to the cars we drive. A yellow room may cause you to feel anxious while a blue one might leave you feeling calm or relaxed. When it comes to the branding of y...

This Friday, March 30th, Facebook is making Timeline mandatory for all business pages. If you haven't updated your Timeline by now, you have probably at least seen a glimpse of how different it is from the old Facebook business pages. Although many o...

Search Engine Optimization can be pretty overwhelming if you don't have any SEO experience. Here are 5 ways that you can dig into your website's SEO if you don't know where to start. Update Your Page Titles The <title> tag of a website is wha...

By now it's pretty clear that Google has far surpassed the mere search engine that it once was. But with so many tools, it becomes hard to stay on top of everything Google offers. A few months ago, Google revamped its offerings for marketers and adve...

Introduced last summer, Pinterest is a budding social network and perhaps among the most memorable start-ups of the past year. If you have yet to check it out for yourself, it essentially lets you create categories or “boards” that you then fill with...

Earlier this month, Google made a pretty major update to its search engine results. You may have noticed something different when you were logged into Gmail, but what exactly has changed? It’s something that Google is calling Search plus Your World,...

Google Analytics has so much to offer that trying to get the most out of it can be pretty overwhelming. With so many options and so much data, it can be easy to overlook and miss out on some of its greatest resources. One tool that’s relatively new ...

Earlier this month, Twitter introduced Fly, its latest version. Fly includes a new web interface as well as updates to the Twitter mobile application and TweetDeck. So what’s changed? The Layout The new Twitter introduces a layout in which your Twe...

Obtaining high quality links to your website is vital to search engine optimization. Here are ten ideas for finding the links that will ensure your link building campaign is successful. Write guest blog posts – there are quality blogs that exi...

Earlier this month, Google introduced its addition of the long awaited Google+ Pages to its budding social network. By expanding the ability to connect strictly with other people to connecting directly with local and global businesses, Google+ is bui...

Google for Advertisers offers countless tools for every aspect of internet marketing. The Insights section of Google for Advertisers is the perfect place to explore your marketing options and develop the plan that is right for you. Below is an outlin...

While the idea of having your personal life story on a single page for the whole world to see may seem a bit invasive, the ability to create such a story about your brand may mean a lot for your business. The new Facebook Timeline was created to prev...

What is LinkedIn? The great thing about LinkedIn is that it’s one of the easiest social networking sites for anyone to use. Because it requires very little knowledge of social media, it can be a great marketing tool with much less of a time commitme...

If you aren’t already using Google Analytics for your website, you’re missing out on a lot of potentially game changing information. By simply adding some code to your website, Google Analytics will track each visitor that comes to your site, where t...

As the business of social media is built upon the idea of instantaneous news and updates, it comes as little surprise that the news specific to social media itself never seems to stop. Unfortunately, this makes it impossible to keep up with the ne...

If you’re on top of your marketing efforts when it comes to the internet, you likely have active business pages on Facebook, Twitter, and perhaps a few other social networking sites, but with the buzz surrounding Google +1, you may find yourself wond...

The evolution of fonts in web design has been a slow and steady one. In the early days of the internet there was Courier, then Times New Roman, followed by Arial and Verdana. For years, the list of “safe” fonts available to web designers was less tha...

Before you even start thinking about writing content for the web, be sure you know what you are trying to get out of it. Do you want to persuade customers to buy your product? Would you like to convince visitors of why you are better than the competi...

Perhaps the biggest reason for Google’s overwhelming popularity relates to its accessibility. While the search engine that has come to dominate its market is both easy to find and easy to use, using Google well is something that can only be accomplis...

If you aren’t writing great headlines, why write? Perhaps the most important part of any blog post is the headline. Your headline should do more than reiterate word for word the mundane content of your post. If you want me to read your article, you ...

The Like button is one of the most popular ways to integrate Facebook into your site. It is thankfully one of the easiest as well. From personal blogs to corporate websites, the Like button can act as a personal gateway between your site an...

If you haven’t heard, there is a new marketing phenomenon and it looks something like this: Known as a QR code, short for Quick Response, the image seen above is a barcode that can be read by mobile devices. The codes can store a variety of inform...

The average life span of a website design is about 3 years. Does that mean you then have invest a bunch of money to build a new one? Not necessarily. If your website was built using a content management system (CMS), virtual includes, ...

One of the great benefits of DotNetNuke is the ability to run multiple websites using the same DotNetNuke installation and database.  Each website within your DotNetNuke installation is also referred to as a Portal.  DotNetNuke can easily r...

The Forms and Lists module is a very versatile module that allows you to collect, save, and display data as you see fit. For example, you can create a list of staff, employee contact information, documents, articles, and many other things. ...

The HTML Module is the most used module within DotNetNuke. Once this module is added to a page through the top control panel it simply gives you a rich text editor to add images, links, and text to the page.   After the module is added to...

Pages are the fundamental building block for the navigation and content on your website. DNN allows you to create as many Pages as you like, and Pages can be organized into Parent/Child relationship (sub-pages) to form the navigation structure o...

Modules are the true functional elements of DotNetNuke. The majority of the items that you and your users will be interacting with are modules. After you have added a page or are on an existing page you will have Pane elements. You can...

One of the many benefits of DotNetNuke is the ability to easily control which users of the website can see and interact with what content. You can control the security and settings at the Page and Module level. This is useful if you wanted ...

  The Reports module provides a way to display the results of a database (SQL) query inside a module on your page.  In order to make good use of this module, you’ll need to be familiar with writing SQL Queries against a SQL Server database...

The Rich Text Editor is used in many of the DotNetNuke Modules and gives you the ability The Rich Text Editor is used in many of the DotNetNuke Modules and gives you the ability to edit text and HTML in a very simple and straightforward manner.&...